Why I’ve changed from UX writer back to content designer

How I got to here

UX writer or content designer?

“There are similarities, but as you’ll see a content designer plays a much larger role in research, shaping the foundations of the content accordingly.”

“This new focus on the word “design” makes a lot of sense to us. After all, what we do is and always has been design work — from conceiving flows to creating information architectures to pairing the right design components with the right language. We want to be more open and direct about this to help others better understand both our function and value.

Our data confirmed that the broader job market is moving in this direction too.”

“We proceed as content designers: people who design in words, concepts, systems and terminology, voice and tone, and who know how much these things matter in solving problems for the people who use our products around the world.”

“Content designers do everything UX writers do, and some of what content strategists do, but they are … more focused on the structure of the copy — how it appears on the page and how the content of different pages within the product relate to each other”

Let’s change it



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